Clemì is an Italian accessories brand designed for women who wish to distinguish themselves through refined details and an iconic yet understated elegance. The Clemì woman is romantic and contemporary, a figure who moves casually between her daily tasks, accompanied by accessories that highlight her personality and natural beauty. Cr3ative helped define a new direction for the brand, improving its visual identity and digital presence, with a focus on branding, social media and sales strategies.
We worked on the brand strategy for Clemì, with the aim of strengthening its image and market positioning. Our graphic design work created an appealing and coherent visual narrative, reflecting the brand's unique elegance and comfortable, feminine style. We developed graphic materials for trade fairs and events, enhancing the quality and refined aesthetics of Clemì accessories.
Through targeted photo and video campaigns, we told the story of the Clemì woman. Each piece of content was designed to express the romanticism and contemporary nature of the brand, highlighting the attention to detail and uniqueness of the accessories, which complement the style of every woman with ease and class.
We developed Clemì's showcase site so that it could also expand to an online target audience. The site reflects Clemì's elegant and modern identity, offering a digital experience in line with the brand's prestige.
Our ADV campaigns on Meta expanded the brand's visibility, promoting online sales and customer engagement. We also collaborated with local micro influencers to promote the experience and spread Clemì's image, engaging a community of women who embrace its unique and comfortable style.
© CR3ATIVE S.R.L. – Registered office: Via Alessandro D’Ancona, 42 – Florence (FI) 50136
VAT Number/Tax Code: 07151060485 – REA Number: 683401 – SDI: M5UXCR1