Nello: Tuscan Fine Dining in the Michelin Guide

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Nello is a fine dining restaurant located in San Casciano that recently joined the prestigious selection of the MICHELIN ITALY GUIDE 2024. Born from the roots of a historic traditional restaurant, Nello has become an elegant retreat for travellers of taste, where Tuscan cuisine is combined with refined creativity.

Brand Identity and Strategy: Defining the Essence of Nello

How did our collaboration with Nello begin?

The initial approach was to develop a strong brand identity and positioning strategy that reflected their history and ambition. The objective was to consolidate their image as a luxury restaurant that knows how to combine tradition and innovation, focusing on quality and excellence.

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Graphic Design: Creating Elegant Offline Materials

We consequently took care of the management and design of all offline materials, such as the design of the restaurant's menus. Each graphic element was curated to reflect Nello's sophisticated atmosphere, offering customers an aesthetically consistent experience both online and offline.

Social Management and Content Production: Expanding Brand Awareness

Our collaboration with Nello began with social media management and the creation of photo and video content capturing the elegance of the restaurant and the quality of its culinary offerings. The goal was to expand the restaurant's notoriety, reaching a wider audience and positioning Nello as an exclusive destination for lovers of fine cuisine.

Website and Maintenance: Digitising and Updating

We maintained and updated Nello's showcase website, ensuring it reflected the restaurant's excellence and offered users a flawless and informative digital experience.

Email Marketing: Direct and Personalised Communication

To consolidate the relationship with customers, we took care of the email marketing campaigns, sending out newsletters informing about menu changes, raw material research and all the restaurant's news. This direct approach has helped keep attention on Nello, reinforcing its position as a reference point in the Tuscan gastronomic scene.

Are you interested?

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